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Monday, May 20, 2013

Introducing More Useful Pins

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When you find something you love on Pinterest, sometimes you want to learn more so you can act on baking those cookies, streaming that movie, or buying that couch. That’s why we’re taking a first step toward making pins more useful. We’re also making it easier to pin no matter where you are.

Here’s how:

Pins with more information

To start off, we worked with some popular websites to show more information on some pins, so you can do more of what you love. You might see:

-Product pins for things like clothes and furniture with pricing, availability, and where to buy (updated every day!)

-Recipe pins from your favorite bloggers and websites that include cook time, ingredients, and servings

-Movie pins with content ratings, cast members, and more

From your feed, you can tell when a pin has more information by the icon that appears below the picture. We’ll also update all of your old pins so they’re more useful, too. For an example, check out this board or just pin from any of these popular places.

For clothes, furniture, gifts and products:

Anthropologie, Asos, BHLDN, eBay, Etsy, Free People, Home Depot, Modcloth, Neiman Marcus, Nordstrom, Overstock, REI, Sephora, Shopify shops, Shop Terrain, Sony, Target, Urban Outfitters, Walmart, Wayfair, Zulily

For mouth-watering recipes:

101 Cookbooks, Better Homes and Gardens, Bon Appetit, Chobani, Country Living, Delish, Epicurious, Good Housekeeping, Leite’s Culinaria, Martha Stewart Living, MyRecipes, Naturally Ella, Nestlé Very Best Baking, Real Simple, Simply Recipes, Skinny Taste, The Girl Who Ate Everything, The Kitchn,What’s Gaby Cooking, Whole Foods Market, Woman’s Day

And for your favorite flicks:

Flixster, Netflix, Rotten Tomatoes

Want to make pins from your site better? Learn more here.

Pinning from mobile apps

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We’re also making the Pin It button available in mobile apps, so you can pin on wherever you are! Take a look at these apps to get started:

Behance, Brit+Co, Etsy, Fotopedia, Jetsetter, Modcloth, Snapguide, TED, The North Face, and Zulily

You can only see these new pins in the new look. To get the new look, click the Get it now button on top of your home feed. This is just the beginning and we hope to make all pins more useful in the coming months. What types of pins would you like to see improved? Travel pins? Design pins? Pins of adorable puppies? Let us know in the comments.

Happy pinning (from everywhere)!

Anna Majkowska, Software Engineer, Currently obsessed with pinning to Cool Products