When it comes to making and creating, Brit Morin is your go-to gal. From handmade totes to Halloween costumes, she takes us into her colorful world of DIY projects, favorite Pinterest tips and tricks and more. Read on to hear Brit’s story and details about her upcoming event for makers—Re:Make!
Hi Brit! First, can you tell us about yourself?
I’m originally from Texas and moved out to Silicon Valley after college, where I now live with my husband and our dog, Pixel.
I have always loved to make and create. Given that I had two working parents growing up, I taught myself many of the traditional “home making” skills like cooking and sewing. I was a very curious kid and loved to experiment with new ingredients, materials, and machines.
After spending years at Apple and Google, I left my career in Silicon Valley to create a new kind of company, Brit + Co., which aims to inspire and enable women to be more creative, and uses technology to do it. Our core focus is around DIY and all the ways creativity and technology enhance a modern lifestyle.
While I’m a fan of all things DIY, I have to say that this company has been my ultimate DIY project. Our core belief is that everyone — yes, everyone — is innately creative. You can see it the first time you watch a child pick up LEGOs, crayons, or blocks. I’m particularly interested in reaching and inspiring those of you who sometimes think you can’t achieve something beautiful because you aren’t creative enough. That can’t be true! It excites me to watch as people begin to believe in themselves, and their innate creativity, all over again. That’s truly what I love most about doing what I do.
You have so many great DIY hacks! Where do you find your inspiration and which project(s) are you most proud of?
I get inspiration from all over the place: store windows, billboards, nature, and of course, the Internet. I’m obviously inspired by content I come across on Pinterest, too — I’m human, after all! I love perusing pins and figuring out how to translate beautiful images into things I can make. Usually, it’s harder for me to narrow down WHAT I’m going to make, rather than when I’ll make it! (No seriously, check out my To Make board. It’s crazy.)
My first sewing project is still one of my favorite projects, mainly because I had no idea what I was doing, yet it came out well. It was a purse made out of empty Capri Sun cartons that I collected from other girls on my soccer team after a big game. I have to say it’s still one of my biggest teenage accomplishments; and if you’re wondering, yes, Capri Sun bags make for amazing beach totes ;)
Halloween is around the corner. Can you give us a peek into your costume and party plans?
Halloween is literally our favorite time of year at Brit + Co! We’re already decking out our office with our favorite DIYs from the Brit + Co. Halloween Shop. We also have a HUGE party in the works that’s going to be held here. Get ready to see some epic DIY costume photos! On that note, I still haven’t picked out my costume, but my husband and I are considering one of these fun couples costumes. The biggest dilemma? Trying to find the perfect dog costume for Pixel, our sweet bernedoodle. Is it possible to turn a dog into Miley Cyrus?
What are some Pinterest tips and tricks you love?
First and foremost, only pin things you really love! Quality is better than quantity. Be authentic. I always try to pin beautiful images and add my own custom captions. It’s a good way to remember why you pinned something. It also might spark inspiration for one of your followers.
Keeping your boards organized is important. It’s a good idea to make sure you pin from the source when you’re adding your own pin, too. There’s nothing worse than hopping from website to website trying to find the original source for a recipe or a DIY project, am I right?
Who are some other maker types on Pinterest? Any favorites you can share?
I’m a big fan of Ez Pudewa from Creature Comforts and Jordan Ferney of Oh Happy Day. They consistently pin beautiful and inspirational content. Caitlin Flemming of Sacramento Street, who also happens to be joining us on October 4th and 5th for Re:Make, is another one of my favorites. I especially love her style pins. You can also check out some of the awesome makers who will be joining us at Re:Make here.
Thanks for the pinterview and sharing your story with us, Brit—and hope you have a great time at Re:Make! To see more of Brit’s work and DIY ideas, check out her site Brit + Co. and boards on Pinterest.