Summer is almost here, and we’ve got the shortlist of trends rising with the temps.
Skin is in
Pinners are looking for makeup designed to outlive any sweat session. Proof? Searches for gym makeup are +65% YoY. And outside skin care is rising with the temps. Anti-aging vitamin C serum (+50%) gives skin a summer-ready glow and non-toxic sunscreen (+273%) is the everyday must-have.
Baker boy caps (+327%), AKA newsboy, cabbie or page boy, is the topper taking over. Everyone’s favorite accessory is back with a twist—wrist bandanas (+275%) and ankle bandanas (+225%) are the new way to roll. And move over nude sandals, embellished (+150%) and fur slides (+327%) are stepping things up in the shoe department.
Don’t have a cow—everyone’s pigging out on swineapple (230%). It’s pork loin or ribs cooked in a hollowed out pineapple, wrapped in bacon (because, bacon) and smoked to perfection.
Summer isn’t summer without corn on the cob, but elote, Mexican-style street corn, takes it to the next level with cheese, mayo, lime and spices (+56%).
Your two favorite things come together with cheeseburger tots, the top saved “burger” recipe of the year with more than 140k saves.
Travel goes beyond the destination
To combat the always-inside, always-plugged-in epidemic, Pinners are following the Japanese practice Shinrin-yoku, which translates to “taking in the forest atmosphere” or “forest bathing” (+152%). It’s the process of absorbing everything about nature—the sights, sounds, smells—to promote physiological and psychological health.
Pinners are making their couches a visual passport by mixing patterns from multiple destinations with mudcloth textiles (+86%) and Kilim pillows (+163%).
The rise in travel to Cuba is piquing Pinner interest in Cuban cuisine, especially plantains (+83%).
—Christine Cassis, saving ideas to Herbal